- About ICPRSS 2024 -

2024 4th International Conference on Public Relations and Social Sciences

**Conference Overview: The 4th International Conference on Public Relations and Social Sciences (ICPRSS 2024)**

**Introduction**

ICPRSS 2024 continues to serve as a premier forum for researchers, practitioners, and educators to exchange the most recent innovations, trends, experiences, and concerns in the field of Public Relations and Social Sciences. This year's conference seeks to delve deeper into the integration of digital strategies and ethical considerations within public relations practice and research, setting it apart from previous editions by emphasizing on contemporary challenges and technological advancements affecting the global landscape.

**Research Background**

In an era characterized by rapid technological changes and complex social dynamics, the influence of public relations on societal and organizational communication has dramatically evolved. The proliferation of digital media platforms and the increasing importance of data analytics have transformed traditional paradigms, necessitating a reevaluation of strategies to engage publics effectively while adhering to ethical standards.

**Research Objectives**

ICPRSS 2024 aims to:

1. Highlight and discuss the latest research findings, methodologies, and theories in public relations and social sciences.

2. Foster interdisciplinary collaborations that bridge the gap between theoretical explorations and practical applications in public relations.

3. Explore the ethical dimensions of public relations practices amidst growing concerns about privacy, misinformation, and corporate social responsibility.

4. Equip professionals and academics with the insights and tools necessary to navigate the evolving landscape of public communications.

**Research Themes**

1. **Digital Transformation in Public Relations**: Examining the roles of AI, social media analytics, and digital storytelling in shaping public perceptions.

2. **Ethics and Accountability**: Strategies for maintaining transparency and integrity in communication amidst the rise of "fake news" and information overload.

3. **Crisis Communication**: Innovative approaches to managing public relations crises in a fast-paced, interconnected world.

4. **Social Impact and Corporate Responsibility**: The role of public relations in promoting sustainable practices and fostering community engagement.

5. **Cross-Cultural and International PR**: Challenges and strategies for effective communication across diverse cultural contexts.

ICPRSS 2024 invites scholars, practitioners, and students worldwide to submit papers, participate in discussions, and share insights that contribute to the advancement of public relations and social sciences. Let us explore new horizons and redefine the boundaries of effective communication in our societies.

▶ Submission

 Please send the full paper(word+pdf) to Submission System : 

Submission (Chinese)

Submission  (English)

For more information, please click: Submission

▶ Registration

Access the registration system, Fill information and pay online. : 

Registration (Chinese)

Registration  (English)

For more information, please click: Registration

▶ Call For Papers

The topics of interest for submission include, but are not limited to:

Call for Papers

Templates: Downloads

▶ Publication

 All papers of ICPRSS 2024 will be published in the Conference Proceedings, which will be submitted to CPCI (Web of Science) and CNKI for indexing.

Both Abstract and Full Paper are welcomed. All submitted articles should report original research results, experimental or theoretical, not previously published or under consideration for publication elsewhere. Articles submitted to the conference should meet these criteria. We firmly believe that ethical conduct is the most essential virtue of any academics. Hence, any act of plagiarism or other misconduct is totally unacceptable and cannot be tolerated.